Advertisement

In-person movie rentals still preserved with classic video store

Traditional movie stores still exist!

Advertisement

Traditional movie stores still exist!

A family-owned movie rental store in central Iowa is trying to resist technological trends, all while beating rates for new rentals compared to online streaming services and offering a massive 24,000-movie selection.

"There is a certain nostalgia for people my age and even older, and they want to bring their kids in and experience it because very few of these places exist anymore," Jim Muelhaupt, the store's assistant manager, says.

Tap the video above to find out more about the store.