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Custom drum set business breaking through the noise

A business started by two brothers has attracted some of the music industry's biggest names.

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A drum manufacturing business started by two brothers has attracted some of the music industry's biggest names.

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It started after Scott Ciprari built a custom set for his brother.

Sibling Mike Ciprari returned the favor, and the brand is now known as SJC Custom Drums.

Mike Ciprari said it happened by accident, but now the business has built custom sets for bands ranging from Imagine Dragons to Twenty One Pilots.

Tap the video above to find out more about the business's unique breakthrough.